Privacy and Personal Data Policy

Last updated: March 2, 2026

This Privacy Policy (the “Policy”) explains how Price Control (“we,” “us,” “our,” or the “Company”) collects, uses, stores, and protects personal information when you use pricecontrol.com.ua (the “Website”) and interact with the Price Control service (the “Service”).

This Policy applies to:

  • Website visitors;

  • individuals who submit inquiries/requests;

  • representatives of business customers (B2B) using the Service, account, or support channels.

1) Who is responsible for your information

Data Controller (EU/EEA) / Business (US): Price Control

Privacy contact:

2) Information we collect

We may collect and process the following categories of information, depending on how you use the Website/Service:

2.1. Information you provide to us

  • name (if provided);

  • email address and phone number;

  • company name and job title (if provided);

  • the content of your message or request;

  • attachments you send us (if applicable);

  • information required to enter into and perform a contract (for customers).

2.2. Technical and usage information

  • IP address, browser type, device type, operating system, language;

  • date/time of access, pages viewed, actions on the Website;

  • approximate location (city/region level) where supported by analytics;

  • cookies and similar identifiers (see Section 7).

2.3. Service/account information (B2B)

  • account identifiers (login/email) and access role;

  • project settings, lists of links/items, reports, audit/activity logs in the account;

  • support requests and related communications.

Please do not submit sensitive information (e.g., health data, biometric data) through Website forms unless we explicitly request it for a lawful purpose.

3) Sources of information

We obtain information:

  • directly from you (forms, emails, calls, account registration/use);

  • automatically from your device (cookies, logs, usage data);

  • from service providers that help us operate the Website/Service (hosting, analytics, support) in a limited, necessary scope.

4) How we use information

We use personal information to:

  • provide and operate the Service and user accounts;

  • respond to inquiries and provide customer support;

  • prepare proposals and communicate with business customers;

  • perform contracts and process related administrative matters;

  • secure the Website/Service, prevent abuse and fraud, troubleshoot issues;

  • improve the Website/Service and develop features;

  • run analytics and generate statistics (including via Google Analytics, subject to Section 7);

  • comply with legal obligations.

5) Legal bases (EU) and purposes/requirements (US)

For users in the European Economic Area (EEA): we rely on one or more lawful bases under the GDPR, including:

  • Consent (e.g., for non-essential cookies/analytics where required);

  • Contract (to provide the Service or take steps you request before contracting);

  • Legitimate interests (security, fraud prevention, service improvement), balanced against your rights;

  • Legal obligation (when applicable).

For users in the United States: we process personal information for the purposes described above and in accordance with applicable U.S. privacy laws. Where required, we provide:

  • notice about categories of data and purposes;

  • choices/controls for certain processing (e.g., cookie controls; opt-out rights where applicable).

6) Sharing and disclosure

We do not sell your personal information.

We may share information with:

  1. Service providers/processors that help operate the Website/Service (hosting, infrastructure, support tools, analytics) under appropriate contractual terms and only as needed to provide their services;

  2. Public authorities or other parties when required by law or to protect rights, safety, and security.

Third-party services embedded/used on the Website may receive technical data and/or set cookies:

  • Google Analytics (analytics);

  • YouTube (embedded videos/widgets);

  • Facebook (Meta) (widgets/plugins/links);

  • LinkedIn (widgets/plugins/links).

7) Cookies, Google Analytics, and embedded social content (EU ePrivacy + US notice/choice)

7.1. Cookies and similar technologies

Cookies are small files stored on your device that help the Website function, improve user experience, and support analytics.

We may use:

  • Strictly necessary cookies (required for core functionality and security);

  • Analytics cookies (to measure and improve performance);

  • Marketing cookies (only if used on the Website for advertising/marketing purposes).

EU/EEA users: non-essential cookies (analytics/marketing) are used only with your consent where required by applicable EU rules (including ePrivacy requirements implemented in member states). You can withdraw consent at any time through cookie settings (if available) or your browser settings.

US users: you can control cookies through browser/device settings and, where available, our cookie preferences.

7.2. Google Analytics

We use Google Analytics to understand Website usage (e.g., page views, session duration, traffic sources, device type). Google may use cookies/identifiers to generate aggregated reports.

Depending on your location and configuration, data may be processed on servers in various countries. We take reasonable steps to support lawful international transfers (see Section 8).

7.3. Embedded content and social media widgets (YouTube, Facebook, LinkedIn)

The Website may include embedded YouTube videos and/or social media widgets from Facebook and LinkedIn. When you access pages containing such features, those platforms may:

  • collect technical data (including IP address, browser/device details, page URL);

  • set their own cookies/identifiers;

  • associate your activity with your account if you are logged in to those services.

We do not control how these platforms process data. Please review their privacy policies for details.

To reduce tracking:

  • log out of YouTube/Google, Facebook, and LinkedIn before visiting;

  • restrict third-party cookies in your browser or use privacy tools.

8) International data transfers (EU + US)

Because we use global service providers (e.g., Google/YouTube, Meta, LinkedIn), your information may be transferred to and processed in countries outside your country of residence, including potentially the United States.

EEA users: where required, we use appropriate safeguards for cross-border transfers (such as standard contractual clauses and/or other legally recognized transfer mechanisms).

9) Data retention

We keep personal information only as long as necessary for the purposes described in this Policy, including:

  • inquiries/requests: for the period needed to respond and follow up;

  • account/customer data: for the duration of the business relationship and a reasonable period afterward for security, reporting, and dispute resolution (unless a longer period is required by law or contract);

  • logs/security records: as needed for security and troubleshooting;

  • cookies: according to their lifespan and/or until you delete them or withdraw consent (where applicable).

10) Security

We use reasonable organizational and technical measures designed to protect personal information against loss, unauthorized access, alteration, or disclosure. However, no internet transmission or storage system is completely secure.

11) Your rights and choices (EU + US)

EEA users (GDPR): you may have the right to request access, correction, deletion, restriction, portability, and to object to certain processing. Where processing is based on consent, you can withdraw consent at any time. You may also have the right to lodge a complaint with a supervisory authority.

US users: depending on your state of residence and applicable law, you may have rights to:

  • access/confirm and obtain a copy of personal information;

  • delete personal information (subject to exceptions);

  • correct inaccuracies;

  • opt out of certain processing such as targeted advertising, and in some cases the “sale” or “sharing” of personal information as defined by law.

We do not sell personal information. If we ever engage in activities that could be considered “sale” or “sharing” under certain U.S. state laws, we will provide appropriate notice and opt-out mechanisms.

To exercise any applicable rights, contact us at info@pricecontrol.com.ua. We may request reasonable verification to protect your information.

12) Children’s privacy

The Website and Service are intended for business users and are not directed to children. We do not knowingly collect personal information from children. If you believe a child has provided us personal information, please contact us so we can take appropriate action.

13) External links

The Website may contain links to third-party websites. We are not responsible for their privacy practices and encourage you to review their policies.

14) Changes to this Policy

We may update this Policy from time to time. The current version will be posted on the Website. If changes are material, we may provide additional notice (e.g., via the Website or email when appropriate).

15) Contact

For questions about this Policy or our privacy practices: